There's a story that Matt Petersen, vp of design for Mattel Inc., tells about how he learned the top three complaints from parents about traditional toy packaging.

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Walmart Video Game Bundles: 2 Xbox 360 games for $30 + free shipping, more
Walmart continues to offer several video game bundle deals, as listed below. Plus, several of these items qualify for free shipping; otherwise shipping adds 97 cents, or choose free Site-to-Store. Even with shipping, most bundles are at or near lowest-we'v...

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